When building a WordPress website, one common question arises: should you use a page builder or go fully custom?
Page builders like Elementor and Divi are excellent for speed and flexibility. They allow rapid development, easy edits, and visual design control—making them perfect for small to medium businesses and startups.
On the other hand, custom WordPress development offers maximum performance and scalability. Custom-built themes and plugins are lightweight, highly optimized, and tailored exactly to your business needs. This approach works best for large platforms, complex workflows, and long-term growth.
The truth is, there’s no one-size-fits-all answer. Many successful projects combine both approaches—using a page builder for layouts while extending functionality with custom code.
The right choice depends on:
- Your budget
- Project complexity
- Future scalability
- Performance requirements
A professional WordPress developer helps you choose the best approach, not just the easiest one.